Our Clearworks Conversations Blog Series features interviews with leaders who we feel have a unique perspective to share. In this blog post, Clearworks’ Noël Adams interviews Rich Mironov, a 35-year …
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Want to talk to your customers using the Jobs to be Done concepts first introduced by Clayton Christensen? Not sure how to put the theory into practice? In an earlier …
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Are you feeling unsure about whether your organization is ready to support the launch of your new product or service? Do the other departments know their role in supporting your …
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If you’re in a position that leads or supports the development of new products, services, experiences or processes you have probably come across the term ‘Design Thinking.’ While not new, …
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There is a lot of talk about Jobs to be Done lately, given the popularity of Clayton Christensen’s latest book on innovation, Competing Against Luck. But what many don’t realize …
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I recently read Nir Eyal’s article “How Technology Tricks you into Tipping More” and was struck by the power of design to drive consumer behavior. By displaying tipping options in …
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‘Design thinking’ has been a trending topic of conversation in business circles of late including here at Clearworks. While we are certainly proponents it’s also important not to forget first …
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Fast Company hosted a huge Innovation Festival this past November in NYC and I was fortunate enough to have the opportunity to participate. It was a five day event that …
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Many companies sit around waiting for the lightning bolt to strike to give them the next “big idea”. I recently read this article called Where Ideas Come From on Fast …
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So you are all ready to go… successful beta, check. Marketing materials ready, check. Sales team on board, check. Wait, what’s missing? Uhoh, billing is not set-up. Support does not …
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